By Amanda Wicks
OK Go rose to fame on the popularity of their at-times quirky, at-times daring and always colorful music videos.
Related: OK Go Tease New Music Video
(Seriously, what other band has to consistently release a behind-the-scenes accompaniment to explain their latest visual treatment?) With news that OK Go is set to debut a new video for their single “The One Moment” tomorrow (November 23), we couldn’t help but look back on some of our favorite moments from their impressive creative past.
“Muppet Show Theme Song”
When Sweetums accidentally messed up OK Go’s giant contraption, he sent the band reeling back through their music video history but with the added company of The Muppets. The colorful visual included fans’ favorite characters, like Kermit, Miss Piggy, the Swedish Chef and more.
The band flipped the idea of funny cat videos around with “White Knuckles,” which instead employed a lot of dogs doing all kinds of fancy tricks around the band’s tightly woven choreography. There were so many moving parts to the single take visual that it was hard not to be impressed with the fact that everyone hit their mark just in time, especially when the guys started spinning around in retro white office chairs.
“This Too Shall Pass”
OK Go videos are all about timing, and the band showed off just how much they planned out and coordinated their video “This Too Shall Pass” by involving a Rube Goldberg Machine. The homemade contraption took up an entire warehouse, and was set off by Tim Nordwind, who sent a red toy truck headfirst into a row of dominoes. From there, the camera tracked the escalating intricacy, which resulted in a seriously impressive visual.
“Upside Down and Inside Out”
OK Go took things to the next level by filming in an anti-gravity chamber made to look like an airplane. Thanks to their colorful clothing, the band popped against the drab white and gray background, but as they introduced more and more chaos to the plane–like balls, suitcases, pinatas, paint and more–things transformed into an explosive moment the band later termed the “Thunderdome.”
“Here It Goes Again”
OK Go earned their first viral hit with “A Million Ways,” but “Here It Goes Again” solidified their place as aesthetic curators. Known fondly as “the treadmill video,” the visual found the four doing some seriously meticulous choreography on six treadmills all within one shot. The homemade quality of “Here It Goes Again” may have preceded the heights they eventually reached with future videos, but it set the stage for the serious fun that followed.