By Philip Cosores
For most bands, the Super Bowl halftime show is pretty much the best gig on earth.
It would be easy to assume that artists are awarded big bucks for scoring that coveted slot, but not exactly. In fact, the three artists in the running for the 2015 Super Bowl are being asked to pay the NFL for the right to perform their music during what is usually the biggest TV broadcast of the year, much like the high-profile (and expensive) commercials that often generate as much interest as the game itself (the 2014 Super Bowl earned 111.5 million viewers in the U.S. alone).
The Wall Street Journal is reporting that the considered acts for this season’s Super Bowl are being asked “if they would be willing to contribute a portion of their post-Super Bowl tour income to the league, or if they would make some other type of financial contribution, in exchange for the halftime gig.”
Spin notes that so far, the NFL’s financial request has been met with “a chilly response.” Considering the millions of viewers and boost in both record and concert ticket sales that generally follow a Super Bowl halftime performance, it will likely amount to an offer that one of these superstars just won’t be able to refuse.