By Kevin Rutherford
Weird Al Yankovic’s #8videos8days campaign wraps up a week after it started today (July 21) with the final music video from new album Mandatory Fun, and classic rock fans and haters of corporate jargon are likely to appreciate it.
“Mission Statement,” the eighth and final clip, is a style parody of Crosby, Stills & Nash while lyrically lampooning the buzzwords and keywords large corporations always include in their mission statements, press releases and other trips through the mundane that, in all, seem to say the same thing.
The new video was premiered via Wall Street Journal‘s Speakeasy section, continuing Yankovic’s partnerships with outside sources for each of his new videos to promote his new record.
Weird Al starts the song with CS&N-esque acoustic guitar and harmonizes with himself to bring about the three-voice effect of the classic rock act. The video’s content recalls his “Word Crimes” video from last Tuesday — it doesn’t feature Yankovic himself, instead taking a lyric video-type approach.
Each lyric of the song is tailored to various catchphrases that can be found on countless corporate websites, particularly under the section that finds the companies explaining their manifestos.
Mandatory Fun is out now. In our interview with Yankovic, he discussed his eight-video series, noting that his label wasn’t going to give him the money to create them, and because the visual is still important to him, he decided to partner with websites like Funny or Die and College Humor to create the wildly successful series.