By Kevin Rutherford
A Broadway musical using the music of Tupac Shakur will close later this week.
According to The Hollywood Reporter, Holler If Ya Hear Me, which opened June 19, will close July 20. Previews for the show began June 2, meaning the show, from previews to end, only lasted about a month and a half.
Holler If Ya Hear Me seemed to struggle from low ticket sales from the start, reportedly causing worries that the production would not even open officially outside of previews.
THR says the musical never even broke $1 million in ticket sales, hitting a cumulative amount of $942,000. Most hit shows on Broadway reportedly hit a $1 million gross in a given week, but Holler If Ya Hear Me was unable to ever break $200,000.
Critical response was mixed, with most critics lamenting an issue with trying to use Tupac’s lyrics to create a conceptual story.
“My hope is that a production of this caliber, powerful in its storytelling, filled with great performances and exciting contemporary dance and music, will eventually receive the recognition it deserves,” producer Eric L. Gold said in a statement. “It saddens me that due to the financial burdens of Broadway, I was unable to sustain this production longer in order to give it time to bloom on Broadway. Tupac’s urgent socially important insights and the audiences’ nightly rousing standing ovations deserve to be experienced by the world.”
The musical, which was situated at The Palace in Times Square, was co-produced by Afeni Shakur, Tupac’s mother. The production was non-biographical but utilized the rapper’s lyrics.
Saul Williams was cast as the show’s star.