By Kevin Rutherford
A museum of humans in a super futuristic setting may not seem like the ideal setting for a Paul McCartney music video on paper, but when a curious robot named Newman enters the fold, all is forgotten — through the power of dance.
In his new music video for “Appreciate,” McCartney teaches Newman the Robot the ways of music. Set in a Night at the Museum-esque setting wherein the exhibits come to live, Newman is a watchrobot in the museum who stumbles across McCartney, suddenly brought to life by unknown forces.
Eventually, McCartney gets the robot to dance along with him (though they don’t do the robot — what gives?), even participating in a quick guitar-off, the former Beatle grabbing his now-trademark cigar box guitar, Newman donning a more straightforward electric piece.
The other exhibits, too, get in the animated spirit, but before long, the moment ends, and all are back to their still states.
“Appreciate” comes from New, McCartney’s 16th studio solo album, which dropped last October.
According to Rolling Stone, McCartney premiered the video in Japan, where he’s currently touring. He returns to the U.S. next month for a sizable tour, including a set at San Francisco’s Candlestick Park in August — the final show ever at the venue.